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JD Power Rankings 2003 for Wireless Carriers

Discussion in 'alt.cellular.verizon' started by JT, Oct 3, 2003.

  1. Cyrus Afzali

    Cyrus Afzali Guest

    On Wed, 08 Oct 2003 04:32:38 -0000, wmbray@hotmail.com (William Bray)
    wrote:

    >Try this on for size. Based on a survey of 1,200 cell phone users, a
    >group called Zelos gave an approving nod to the cell phone industry to
    >step into the phone number list selling business. Based on a very small
    >number of people's tolerance toward this stupid idea all of us are about
    >to have our cell phone numbers listed and all the cell phone companies
    >will make a mint off our backs. All of them. ALL.
    >Was that really a random representation of 140 million users?


    As long as the 1,200 has the same proportions in terms of customer
    demographics as the 140 million pool, then its valid. I don't know if
    there's a minimum percentage that's generally considered more valid
    than another, however.

    >JD Powers often faces law suits from the loosing party. Sometimes they
    >loose. Does this mean they are not trustworthy? No, it means that
    >according to some other standard of measurement someone disagrees with
    >their survey. These are the facts and reality of business. JD Powers
    >happens to be very good at what they do, and more often than not folks
    >agree with them. I agree with the placement they made of the cell phone
    >company I use- especially if public image is part of the equation.


    You mean losing party, right?



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